Our Mission
GameFlow conducts research on how mobile games integrate into everyday routines and micro breaks. We study patterns, behaviors, and characteristics of casual gaming to contribute to understanding of these interactions in daily life contexts.
Our team of researchers and analysts examines micro-moments where gaming intersects with routine, documenting how these brief interactions occur and their observable characteristics in daily contexts.
Research Philosophy
We focus on understanding the intersection of play and routine through research methodology that combines quantitative behavioral analysis with qualitative documentation to examine how mobile games fit into modern life.
Through studying micro-moments of play, we provide research insights that may inform developers, organizations, and individuals about gaming patterns in daily workflows and personal contexts.
Our Expertise
Behavioral Research
Analysis of gaming habits and their integration patterns in daily routines, documenting timing, duration, and contextual factors of mobile gaming sessions.
Micro Break Studies
Research on how short gaming sessions function as mental breaks and documentation of their relationship to cognitive performance indicators and stress response patterns.
User Experience Analysis
Evaluation of how game design elements relate to integration patterns in everyday activities and routine contexts through systematic analysis.
Our Impact
Since our founding, GameFlow has contributed research insights to the understanding of casual mobile gaming. Our studies have provided data to game developers, assisted organizations in documenting employee gaming patterns, and offered individuals research-based information about gaming integration behaviors.
Our research examines how mobile gaming functions within daily life contexts, documenting patterns of brief mental engagement and social interaction. Our work contributes to understanding the role of play in modern life contexts.
Research Methodology
Our research methodology aims to provide reliable documentation and analysis that contributes to understanding mobile gaming integration patterns and user experience characteristics.